The Canale C
Canale & Associates

About Us

Ed Canale

The company’s principal, Ed Canale, has worked in media for over 30 years with much of his career having been spent at The Sacramento Bee, the Sacramento region’s leading media outlet. He created in 1996 and grew it into the region’s leading web site. He’s also launched and managed six other internet sites that when combined reached more than 2.2 million unique visitors per month and generated over $16 million in annual revenues. His extensive background in both print and online includes having held The Bee’s most senior positions in Interactive Media, Strategic Planning, Marketing & Public Affairs, and Business Development.

Canale has been an executive for print and an executive in the interactive media space. He began his career as a journalist, working as a reporter, columnist and editor in several newsrooms. In the mid-‘90s he made a career change, becoming an executive in the business side of the franchise.

Because of his broad background, Ed can offer clients a wide range of services, with an emphasis on interactive media and its role in strategy, communications and marketing. He has extensive experience negotiating and managing strategic partnerships, as well as developing and launching new products and services.

Ed holds a Bachelor of Arts degree in Communications from Rutgers University. He worked as a journalist for 15 years at several newspapers before making a career change in the mid-90s.